Local Marketing

THE IMPORTANCE OF LOCAL MARKETING

Pinpoint has chosen to focus on local marketing because of the importance of helping small and medium sized businesses get a solid foothold in the modern world. A company that focus on local websites and marketing materials has an advantage over its competitors. The majority of consumers search for local business with a search engine. 85% of all consumers find local business online. In surveys conducted by searchengineland.com, it was determined that a staggering 72% of those polled trust online reviews as much as a personal recommendation.

What does the web say about your local business?

Do you even know? You better make sure you are aware.

MAKE SURE AND CONNECT WITH LOCAL MARKETING

More than 50% of all consumers spend 75% of their time researching online before they buy. These very same consumers prefer to buy local over going with a national chain. The problem is that most local businesses feel that can’t afford such a presence. We can make you standout from these chains that don’t offer the same quality of service and experience that you do.

 

WHAT A LOCAL WEBSITE MUST INCLUDE:

  • Content rich in local data
  • Local Phone Number
  • Maps Verifying Your Location
  • Connected to Google Places
  • More tricks we won’t give away

 

Local Marketing

 

HIGHER FREE NATURAL SEARCH RESULTS

Local Search ResultsWhen your site ranks high in organic search results, you see more traffic. This traffic gets your business more phone calls to convert into a salemore traffic = more revenue

BETTER CLICK THROUGH RATES FOR PAID SEARCHES

Click Through RatesProperly constructing page content, urls and page titles with local data will result in cheaper clicks than you competitors. This can lead to better click through rates. This will increase your bottom line.